Le Mans two ways with Blackball Media

The First Timer

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For many, Le Mans is the pinnacle of motorsport, a mix of excitement and endurance wrapped up in a once-a-year event – but what’s it like to experience as a 24 hours virgin?

This year I headed to the famous race to tick off one of the entries on my “things to do before I’m 30” list and strangely, it wasn’t what I was expecting at all.

Before I left, I was planning on watching the whole race and ditching sleep, but boy was I wrong. The track itself (Circuit de la Sarthe) is a big one, measuring more than eight miles – I severely underestimated just how exhausting it would be.

I arrived on the Thursday morning to do a bit of ‘recon’ before the event, checking out each of the corners for best viewing and photography opportunities.

Friday was a morning of pit lane explorations, then later the drivers paraded in the centre of Le Mans which was truly amazing to watch with dancers, musicians, amazing cars including a Bugatti Veyron and a LaFerarri and of course all the drivers including, former F1 racing driver, Mark Webber, driving for Porsche, joining the throng.

Saturday was race day. With a 3pm start you would think you’d have plenty of time to get down to the track, well think again – if you want a good viewing spot you need to get there early to get the best spot but it’s worth it.

It wasn’t at all what I expected – 24hours of non-stop action is difficult to keep up with when you’re there. The atmosphere is incomparable to anything I could have ever imagined and that noise is amazing – but I couldn’t help thinking it would be easier to keep up with on the TV!

I did learn a few lessons from my first trip though. Buy a Le Mans radio (I know, I know, rookie mistake) rather than trying to catch-up every time you see a screen. And take food with you, so you don’t have to move when you’ve found the perfect spectator’s spot.

Danielle

I don’t think I could’ve picked a better year to pop my Le Mans cherry. I honestly can’t tell you how many miles I walked over the course of the four days and now I feel like I could sleep for a week, but it was all worth it. So much so I’m already planning to go to the Le Mans Classic is a few weeks’ time…

Danielle Bagnall

 

The Seasoned Pro

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Three days, one racing-striped MG B and the father and daughter team back on the road for Le Mans 2014 – what could possibly go wrong? Well, apparently quite a bit…

Unlike Danielle this isn’t my first time. I’ve popped my Le Mans cherry before – albeit with varying degrees of success over the years. But the winning father and daughter recipe with classic car garnish has never let me down. Well, until now.

The first time we took the MGB Roadster to Le Mans there was a sense of impending doom. The car had only been in the family a month and to take it almost 900 miles in a weekend seemed a bit risky, but it sailed through.

In the two years since the car has been a dream with no major problems so when we decided to drive it to the famous endurance race again this weekend no doubt entered my mind.

However, almost half a day since we left camp after packing up for the weekend I’ve just waved goodbye to the little orange car, leaving it in a French garage less than 100km away from Le Mans.

Don’t get me wrong, this weekend was probably the best 24 Hours of Le Mans I’ve ever been to. The sun was out, but I didn’t get burnt. The campsite was full of weird and wonderful people but also had proper showers and toilets. And we managed to spend about 18 hours of the race actually at the circuit.

Miraculously, the rain and safety cars only came out when we weren’t trackside. Plus the sound of those cars is possibly the best thing ever.

These are things which make me happy. I’m not an organised person, but an organised Le Mans is a fun Le Mans – and this year has been a LOT of fun.

But back to the present. I’m writing this on my phone in the back of a taxi heading to Paris. We spent four hours in the French hell that is Le Pin (or Le Massive Pain as it shall now always be known in my head) because the wheel bearing on the MGB disintegrated unceremoniously on a French autoroute.

Becca

My dad doing donuts in it last night probably didn’t help, but I suspect it wasn’t going to make the 440 miles home if it couldn’t cope with that.

I can’t blame the French really. Or the car. Or my dad. But you have to take the rough with the smooth, and when the good is Le Mans I’ll take whatever bad comes my way…

Becca Chaplin

If you know everything there is to know about fleet, then we want to get to know you.

Blackball Media’s dynamic and expanding PR team is embarking on an exciting new project to raise a major marque’s profile in the fleet sector and help them meet their ambitious growth plans.

And we’re looking for someone who can take the driver’s seat and lead the way.

The right candidate will be someone keen to make the move from a fleet title into PR or with extensive fleet experience at agency or manufacturer level.

Either way, you’ll know your BiK from your KFC, have a real passion for all things fleet and an inherent understanding of what fleet operators, business car drivers and the specialist media are looking for.

Working as part of a three-strong team servicing the client, you will take responsibility for all fleet activity. Find out more details at https://fleetwraphq.com/denver/.

Your responsibilities will include:

  • Liaising with the manufacturer, dealers and fleet operators to find the best news stories
  • Building and managing relationships with key journalists and titles
  • Planning a media calendar and strategy to keep the client’s fleet operations in the public eye
  • Planning and attending promotional events for the fleet media
  • Fielding enquiries from fleet journalists

Although we are based in Gosport on the sunny South Coast, this role will take you all over the UK and beyond and so location is no obstacle.

As part of the package, we’re offering a generous salary (negotiable upon experience) and a company car. We also offer 25 days holiday a year, discounted private health care, on-site gym and bonus scheme.

By the way, we should mention that you’ll also get to be part of Blackball Media – an agency where we all love what we do and have fun doing it.

To apply, send your cover letter and CV to James Baggott via [email protected]

Blackball Media sweeps up Swan

2284999_300With the football transfer window drawing to a close, Blackball Media is pleased to announce the signing of Nigel Swan, who has joined the team as Head of Video.

Nigel, who moved for an undisclosed fee, has been working as a freelance videographer for the past three years and will lead the video team at Blackball Media.

“It’s a really great time to be teaming up with Blackball Media,” said Swan. “It’s great to be part of a team that’s expanding in video and is as excited as I am about the future of online motoring production.

“With demand for high quality online video getting stronger, it seems the perfect time to join forces. Many corporate and editorial teams are nervous about video production because of expensive film crews and freelance videographers charging the earth, but working with Blackball Media means we can tailor a video package that offers an excellent level of production without the need for clients to dig deep.”

Blackball Media has produced video for a number of car manufacturers to support product launches as well as dealer groups across the UK. The company also works with leading websites Motors.co.uk and MoneySuperMarket.com to produce consumer-orientated videos.

Swan has been involved in the motor industry for more than 13 years and started at Haymarket, working on Whatcar.com and What Car? magazine as staff writer, before moving on to the road test team.

After three years, he moved up to help develop the video road test team as project co-ordinator, a producer role that involved everything from writing scripts to logistics, editing, presenting and the important job of lifting bags in and out of the boots. Swan also played a key role in kick-starting videos for Autocar.

After eight years at Haymarket, he moved to MSN Cars as web producer, gaining a stronger grasp of web production, and two years later decided to plunge into video freelancing, producing a mix of social media, b-roll, and corporate films directly for blue chip clients.

Swan’s role as Head of Video at Blackball Media will see him continue his previous client video commitments as well as overseeing in-house production. He brings with him not only his editorial experience, but a long list of talented support crew, including presenters, voice over artists, sound engineers, cameramen, video editors and scriptwriters.

If you have video needs and would like to know how Blackball Media can help, contact [email protected] or call (023) 9252 2434.

 

Blackball Media is hiring!

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WE’RE recruiting! Offering new roles to work within our offices, based on the picturesque south coast of the UK.

The current roles available are:

Account Manager

Industry: Automotive – Media Sales

Location: Gosport

Reporting to: Sales manager

Hours: Full-time, 37.5 per week

Duties & Responsibilities

  • Outbound Account management and Telesales to a portfolio of clients and prospects, generating revenue through Ad sales.
  • To effectively present the product and proposition to Potential Clients and Media Agencies.
  • Secure appointments with relevant Agencies / Clients with a view to building a successful business relationship.
  • To Effectively develop the client relationship to maximise revenue opportunity
  • Maintain and grow client base through delivery of “industry leading” account management and customer service to customers.
  • Provide constructive feedback to the Business on any key operational issues identified with the proposition to help develop the business.

CLICK HERE TO DOWNLOAD FULL ROLE PROFILE

To apply, send your CV to andy[at]blackballmedia.co.uk quoting either role title, or call us on 02392 522 434 with any questions.

About Us

Blackball Media is an automotive content, PR, video production and marketing company based on the (mostly) sunny south coast of England in Gosport, Hampshire.

Founded by James Baggott in February 2008 to publish the award-winning motor trade publication Car Dealer Magazine, the company has grown to provide content for international clients as well as PR and marketing services for some of the leading car manufacturers in the UK.

Car Dealer is now the biggest motor trade publication in the UK with readers enjoying the glossy print edition as well as the free interactive iPad edition. We also serve thousands of users who read the magazine’s content on their iPhone.

The magazine runs a number of popular events every year – including two award ceremonies and the largest Expo for the motor trade in the UK, dubbed CDX. Our expertise has resulted in the team generating a combined following of more than 30,000 people on Twitter too.

Blackball Media manages dealer PR services for three of the largest car manufacturers in the UK and provides content to several of the world’s premier consumer web portals on a daily basis as well as a host of the largest car dealer groups in the country.

Our expertise covers all manner of motoring and media – from stunning photography to broadcast quality video production, from award winning editorial services to dynamic PR solutions, our passionate team can help you get the most from your marketing and PR budgets.

Our portfolio currently includes:

Our Publications

Car Dealer Magazine

Workshop Magazine

SuperUnleaded.com

Websites we provide content for

AOL Cars

Motors.co.uk

Bristol Street Motors

Inchcape

Current Dealer PR clients include:

Nissan

Mitsubishi

Renault

If you need help, and there’s no one else around, and you can find us (which is easy because you’re on our website), maybe you should call… the B-Team.

Actually, that sounds rubbish… just call Blackball Media. We’re like the A-Team, only slightly less good with spanners…

Car Dealer Magazine

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CAR DEALER MAGAZINE is the only glossy, monthly magazine for the motor trade. Launched in February 2008, the magazine has carved a niche in the motoring trade press as a business publication that throws a light on the fun side of the car sales arena while reporting on the key automotive topics in detail.

Packed with interesting and entertaining features every month, Car Dealer mixes business messages from dealers of used cars Huntsville tx with the lighter side of the industry to create a must-have monthly magazine that dealers love reading.

Our readers tell us they enjoy Car Dealer so much that they take it home with them to read – we like to think if they’re taking their work home with them we’re doing something right!

Car Dealer is distributed to 12,000 dealers across the UK and is backed up by a popular website too.

Car Dealer also offers a free iPad App which is subscribed to by more than 7,000 dealers – taking our total monthly readership in print and digital to 19,000. That’s by far and away the largest motor trade publication in the UK.

Car Dealer hosts the biggest Used Car Awards ceremony in the industry every December. Hosted by TV’s Mr Wheeler Dealer, Mike Brewer, the event was attended by more than 600 dealers in 2015. Hosted at The Brewery, London, the event has become an annual celebration of the vital part of the car industry every year.

In 2014 Car Dealer launched CDX – a huge automotive industry Expo at Silverstone. Held every year this event brings together thousands of dealers and motor trade suppliers in Expo halls for conferences, networking, workshops and key note speeches.

The magazine also hosts an annual Car Dealer Power awards event at the top of the Spinnaker Tower in Portsmouth. This is where our readers vote for their favourite suppliers and we mark the very best with a glittering awards ceremony. The much-coveted gongs get more competitive every year.

Car Dealer has a thriving community of readers online too. The website enjoys impressive visitor numbers every day, while there’s an active Forum, a popular Twitter feed and an entertaining YouTube channel.

AWARD WINNING

Car Dealer Magazine and its writers are serial award winners. Here are a selection of the accolades:

2015 – James Baggott, highly commended, Business Writer of the Year, Guild of Motoring Writers

2014 – Best Business Publication – Headline Auto Awards

2012Best Business Publication – Headline Auto Awards

This accolade was a huge achievement for Car Dealer as other award winning titles at the event included Car, Top Gear Magazine and Auto Express. The Headline Auto’s judges said of Car Dealer Magazine: ‘This magazine brings its readers an insightful, engaging overview of the their industry which entertains as well as informs.’

2011 – Staff writer James Batchelor named Headline Auto Rising Star of the Year

2010 – Car Dealer Magazine Trade Publication of the Year, BEN awards

2010 – James Baggott, highly commended Feature Writer of the Year, Guild of Motoring Writers awards

2010 – James Baggott, highly commended Editor of the Year, Guild of Motoring Writers awards

2010 – James Baggott, highly commended Journalist of the Year, Guild of Motoring Writers awards

2010 – James Baggott, runner up Headline Auto Editor of the Year

MORE INFORMATION

Subscribe via Car Dealer Club here

See what our readers are saying in the Car Dealer Forum here

Download the Car Dealer iPad App here

Contact the Car Dealer Magazine team via our Contact Us page or Call 023 92 522434

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Editorial Services

AOL

Blackball Media provides daily update to AOL Cars

 

Blackball Media is an expert in motoring media. Our editorial services are wide and varied – put simply, we can supply you with any solution, no matter what the size, to any editorial need.

Contact us with your request and you’ll be amazed at our fast and accurate services. Here’s a selection of what we can offer:

Motoring Content

The Blackball Media team provides editorial services to AOL on a daily basis. Our team of motoring writers produce relevant and interesting motoring content for the AOL Cars website every day. Editorial for the site is produced at our Gosport offices, with our team providing motoring news, road tests and comment. If you have a motoring website that needs content writers, why not find out how we can help you?

Road Test Copy

Every week our team of writers are travelling the globe, testing the very latest new car models. Our road test reports can be found in publications across the UK – including our very own Car Dealer Magazine – and on a host of websites. We can supply full road tests of any UK car model including high quality pictures for your newspaper, magazine, newsletter, website or anything else you’d like to publish. Contact us for a quote.

Motoring News 

Our team are searching for motoring news every day for our variety of websites and magazines. If you need a steady stream of car news – be it trade or consumer – our talented team of award winning writers can help you. Contact us to find out how.

Ghost Writing

If you need to write some motoring content but don’t know where to start – our team can help. We’ve been tasked with ghost writing for some of the biggest names in the car industry and can easily help you too. Our writers can produce blogs, letters and stories simply from a five-minute phone call or a few email bullet points. Our chatty and conversational style is perfect to engage your readers – contact us with your requirements.

Advertising Copy

Our team of writers are experts at explaining what your product or service really means. If you’re struggling to put the important points down on paper, let us take the strain and explain why your customers should be buying into your big idea. We can turn around incredible copy in super-fast time too.

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Public Relations

The dark art…

Public relations aren’t just a nice-to-have these days, they’re an absolute must. The Blackball Media PR arm is headed up by an award-winning PR professional who has many years of experience helping leading car manufacturers get their name in the right places.

Blackball Media provides PR for car manufacturers and service providers across the UK, using years of expertise to place stories in the right places.

Our services have helped gain exposure in a host of national newspapers, in magazines and on the TV. Our team are experts at finding the stories that get news editors’ attention – gaining our clients valuable coverage.

Our popular PR proposition for car dealers offers manufacturers a unique solution to communications. Including photography, video and social media services, our team of PR experts can offer your firm all the help you need.

We are also experts in internal communications solutions for car manufacturers – if you want to get your message out to your dealer network, our brilliantly simple and effective web solutions can help.

Contact us to arrange a meeting and find out why more and more automotive firms are choosing Blackball Media to help them spread their message.

Video Services

The Blackball Media team has produced a host of popular videos for Car Dealer Magazine and external clients.

From concept to reality, the Blackball Media team can help you produce a professional video that will impress. Here’s a small selection of our work.

Visit the Car Dealer Magazine YouTube channel to see many more.

Brand Videos

Recent commissions have included a brand video for a German car manufacturer – which involved sourcing actors, scouting locations and a five-day shoot and intensive edit. See it here:

Event videos

Our team also produce regular video content for Car Dealer Magazine – at the time of writing, the magazine’s YouTube channel has had more than 1,500,000 views and enjoys an extensive subscriber base.

This video of the Car Dealer Magazine Wheeler Dealer Awards showcases the talents of our video production team perfectly. If you’ve got a special event you would like captured on film, maybe a dealership opening or an awards event like ours, get in touch for a quote.

Car Showcase Videos

If you need some quality, professional footage of your car, we can help. The Blackball Media video team has extensive experience of producing slick video footage of cars. Showcasing the vehicles in the best possible way, these videos can be cut with our without music, and can include captions for your call to actions. Our video team can take care of the whole production – get in touch for a quote.

Car Video Reviews

Our team of writers can also front your videos too. We have a bank of presenters available for video reviews of your cars. We’ll take care of locations, scripts and editing and deliver you a polished product at the end of the process. We’ll work with you to ensure the right elements are covered in line with your brief so you get just what you need from the video.

Contact us on (023) 9252 2434 to find out how we can help with your video needs

Social Media

Blackball Media’s team has excellent experience in using social media to its advantage. As early adopters of Twitter, the magazine and MD now have a combined following of more than 28,000 people – a number that’s growing regularly.

Our team uses Twitter to publish and highlight stories on a variety of accounts and manages the social media presence of many of our contracts.

Facebook pages are also managed by our team and we can show you how both these and Twitter can have huge impacts on your business.

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SuperUnleaded Facebook

SuperUnleaded Twitter

Car Dealer Magazine Twitter

If you’d like help or advice on managing your company’s profile online, get in touch. We can help you set up accounts, show you how to ‘tweet’ and post ‘statuses’ on Facebook and show you the do’s and don’ts.

We can even fully manage your social media activity, help post regular updates and interact with your followers to drive engagement.

Get in touch to find out how the Blackball Media team can help you.